Tag: MARKETING

What I Learned from Marketing My First Novel

Ah book marketing. Still the bane of my writing existence. It’s time to see what I learned after publishing my first novel. What would I do again, what would I do differently, and what am I still uncertain of?

Self-publishing is a long game. It’s only been a couple of months since I released my first novel. But it’s also an ever-evolving process, one I’m learning as I go along. I call it The Process. I borrowed the name from the NBA’s Philadelphia 76ers. They went through several painful years of losing in order to build up a contender. Although their season ended unceremoniously with a drubbing at the hands of the Boston Celtics, their future is bright. The Process worked.

I’m not there yet. Marketing my first novel has been painful at times, and full of errors. Yet I’m learning some lessons already. And I’m going to borrow again from the 76ers to write about it. [Yes it’s another one of my weird NBA/self-publishing mash-up posts – gotta blog about what you love, right? ¯\_(ツ)_/¯ ]

Here are a few things that I’d do again in a heartbeat for my next novel, some I’ll never do again, and a few in between.


Sparrow Squadron: Out Now in Paperback

And you know what that means…

Uh, well, I won’t quite be back to regular programming just yet. I still need to work on e-book channels outside of Amazon. But for the most part, work on Sparrow Squadron is switching over to longer time-frame advertising campaigns, so no more frenzied spam bursts. That means an uptick in properly bookish and historical blog posts.

What to look for soon:

  • The life and times of Sophie Blanchard, the solo woman aviator and one of the first military aviators.
  • Things I would do differently: lessons learned in the mad dash to publish my first book.
  • Me in Book Characters Tag: A getting to know me post that will also get me back into the bookish swing of things (Thanks to Kristin Kraves Books and Emma @ A Dreamer’s Library for the idea.)

Sorry for the tease. Hope to see you back with some real content soon!


Don’t Hate the Player: Why My Amazon Ratings Won’t Match My Blog’s

The age-old consternation over Amazon ratings hits home with the release of my first novel.

Like a number of book bloggers, I juggle between my author hat and my reviewer hat. Having done both now, I can see how fraught and loaded the issue of Amazon ratings can be. As an author, I’m deeply aware how consequential those little yellow are to self-esteem and financial rewards. I definitely want to support deserving authors on Amazon, but I need to have a system in place if I want to still keep up my reviews as a book blogger.

Here’s the TLDR: I am only leaving 5-star ratings for books that I liked on Amazon, even if my blog gives out fewer stars for the same book.


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